Two things ... this has been bothering me ...
@EdgyTim What if Souc won the lotto or earns a Pulitzer - could you be more excited for him?
Also, you need to add the city name for a local paper. PERFECT EXAMPLE today. I was Googling a friend's father who played in the NFL after chatting with my friend last night. Searching for Mike Magac, I came across an article titled the Best of East St. Louis.
They lede starting with saying the hometown of Terry Hawthorne has produced many greats ... but I I could not understand why some random paper would focus on ESL athletes.
I knew it was not local STL media - I just the banner News-Gazette. So I went to the Contact Us page - they don't list an address (maybe in this day and age, media outlets keep their physical location private.) Only when I saw a 217 telephone number did a piece together that this was a central IL paper. More digging lead me to it being Champaign - and THAT was the tie-in to Terry Hawthorne and ESL.
Anyway, here is the link to the article - it's interesting.
http://www.news-gazette.com/sports/illini-sports/football/2012-08-11/best-east-st-louis.html